ALTYO
+ Training
ALTYO
Advocacy and lobbying training for youth organisations
COURSE INFO
Duration: min. 3 days / 6 weeks
Manual available in English
Learning environment: face-to-face / eLearning
training description
This course provides basic information and understanding of the concept of advocacy and lobbying, particularly in the context of the dialogue between civil society organisations (CSO) and the governmental sector.
The course gives an understanding of advocacy and lobbying as instruments that can be successfully used by CSOs in the process of making institutionalized and legal changes on local, regional and national level.
Based on the trainers’ experience, practical examples are shared with regards to European practices in advocacy and lobbying. A written assignment completes the course to provide further reflection.
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Area 1: Advocacy in youth work
Session 1.1 Introduction to the advocacy training and participants
Session 1.2 Youth Information work and advocacy
Session 1.3 Environment of advocacy
Area 2: What is advocacy?
Session 2.1 What distinguishes an advocacy campaign
Session 2.2 Introduction to EU Lobbying and EU policy making
Session 2.3 New trends in Advocacy: role of social media and case study of a successful campaign
Area 3: How to develop an advocacy campaign
Session 3.1 Steps of advocacy and the 10-step Citizen Lobbyist Guide
Session 3.2 Setting advocacy objective: Pick your battle and Do your homework
Session 3.3 Mapping your lobbying environment and Stakeholder analysis
Session 3.4 Draw up a lobbying plan
Session 3.5 Building networks and how to pick your allies
Session 3.6: Raise Money
Session 3.7 Identifying your target audience
Session 3.8 How to formulate a message
Session 3.9 Creating your advocacy and lobbying tools
Session 3.10 Campaigning Plan: Monitoring and Implementation
Session 3.11 Creating a timeline with a project management tool
